Overview

How Depix Works

Depix functions as an intelligent system for product design and marketing teams, enabling them to explore product concepts and scale approved designs into market-ready imagery. The platform maintains product identity and consistency throughout the design process, from initial exploration to final marketing assets.

Key Workflows and Features

  • Concept Development: Industrial designers can explore shape, proportion, components, and CMF (Color, Material, Finish) through controlled changes within the Design Lab. This allows for iterative refinement of product directions.
  • Marketing Asset Creation: For approved products, Depix facilitates the creation of new campaign worlds. It allows changes to backgrounds, scenes, light, and settings while locking the core product geometry, stance, color, and trim to ensure brand consistency.
  • Accuracy and Consistency: The platform incorporates checks to ensure accuracy, verifying proportion against the real product, physics, materials, finish, badges, and lettering. Any elements failing these checks are regenerated, not retouched.
  • Intelligence Layer: Depix records the history of every image, including references, the model used, and creation time. This provides verifiable evidence for design reviews, clients, or patent attorneys.
  • Four Ways to Work: Users can interact with Depix through the Design Lab for exploration, Raymond for conversational visual work, Image Lab for controlled campaign imagery, and Connect for integrating Depix into existing workflows via MCP and API.

The system is built for teams, offering shared intelligence, governed access, integrations, and durable company memory, with human approval points at every decision stage.

Key features

  • AI agents for design workflows
  • CMF Vision for material and finish exploration
  • Video Lab for dynamic visualizations
  • Infinite canvas workflows
  • Design Lab for product direction exploration
  • Raymond for conversational visual work
  • Image Lab for campaign imagery
  • API and MCP integration

Who uses it

Industrial designers, product teams, and marketing teams seeking to streamline product visualization and marketing asset creation.

Pros

  • Generates photorealistic 3D renders rapidly from concepts.
  • Ensures product identity and consistency across design and marketing.
  • Provides an intelligence layer that records image history for accountability.
  • Offers multiple interaction methods including conversational AI and API integration.
  • Built for enterprise teams with governed access and integrations.

Cons

  • Pricing information is not transparent and requires direct contact.
  • May have a learning curve due to its specialized nature for industrial design.
  • No free trial or freemium option is publicly advertised.

Our take

Depix offers a specialized AI platform for industrial design and marketing, focusing on controlled product visualization and consistent asset generation. Its emphasis on accuracy and historical data provides a robust solution for complex product development cycles.

Pricing plans

STARTER

$200/month

  • 490 credits per month
  • Up to 3 users
  • AI-generated product visuals
  • Image generation at 1K, 2K, and 4K resolutions
  • HDR environment generation
  • Designed for industrial design teams.

TEAM

$1,000/month

  • 2,450 credits per month
  • Up to 10 users
  • AI-powered product visualization
  • Image and HDR generation
  • Shared team usage
  • Designed for collaborative design workflows.

TEAM PLUS

$2,500/month

  • 6,100 credits per month
  • Up to 25 users
  • AI-powered product visualization
  • Image and HDR generation
  • Team collaboration
  • Higher monthly credit allowance.

Enterprise

Custom

  • Custom credit allocation
  • Volume pricing
  • Dedicated Depix environment
  • Single sign-on (SSO)
  • Option to connect a local image-generation model
  • Customized enterprise setup.

Pricing details are provided for reference and may differ from the vendor's current plans.

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